📌Are You REALLY Networking Or ‘Internetworking’ + How Networking Can Help Your Small Business Grow 📌What Does ‘The Path To Success’ Look Like? 📌Nostalgia: The Most Powerful Marketing Tactic? 📌Snap Spectacles Over Silly Dog Face Snapchat Filters📌How To Get People To Actually Listen To You 📌5 Ways To Improve Email Response Rates 📌Nipping It In The Budding: Strong Company Policies To Protect Small Business 📌and more!

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2.      The Most Important Ways to Protect Your Privacy on Facebook

3.      Struggling With Your First Sale? Follow These 3 Tips

4.      I Have 100,000 Unopened Emails and 10 Things I’ve Learned About Email

5.      5 Email Writing Skills to Improve Response Rates (see more on this from our sis)

6.      The Lesson of The 4G Mobile Revolution? Keep an Eye Out for Change, Disruption and Regulation

7.      50 Business Ideas for Creative Entrepreneurs

8.      #ImWithHer: Inside the Clinton campaign’s social strategy

9.      Stop Focusing On The Things You’re Bad At

10. How To Overcome Organizational ‘Working Memory’ And Liberate Your Creativity

11. Making The Leap (see our sis for a new story similar to this)

12. 3 Tips to More Accurately Measure Your Content Effort

13. 3 Ways to Generate More Profit without Working One More Hour

14. Market your business on autopilot: 4 steps to leverage your book in a 12-month content marketing…

15. Ad of the Day: Bad Customer Service Brings Down a Secret Agent in Adobe’s New Comedy

16. What Does the Path To Success Look Like

17. Nestlé’s global head of marketing on why he hates ‘data-driven marketing’

18. 12 Ads That Prove Nostalgia Is a Powerful Marketing Tactic

19. What to Teach When You are Teaching Entrepreneurship

20. 13 Ways to Make the Most of Your Freelancers

networking_for_business_growthAbout ‘networking.’ 

It’s important as, many “millennials” and those of us in the social media age DESPERATELY need a crash course on what “networking” really is, the importance of it—and how not to ruin the possibility of obtaining it over for being social media silly:

“Networking” isn’t subtweeting and doing things to be retweeted by who we think are being seen by who we want to be seen by—and later cryptically subtweeting and being cryptic yet because our antics of being seen by them aren’t paying off or bring them any closer to us. We have all the social media ‘personality’ and business acumen in the world per post but zero personality, business etiquette and professionalism about ourselves enough to actually network and build healthy business relationships and bridges.

Word: I have an iron clad motto about such thing:

“He who exhibits troubled waters is no bridge.”

Re-learn what ‘networking’  and connecting really is and how it can really help your actual BUSINESS grow.

A true/real entrepreneur who truly knows anything about lasting success and significance over the ‘fly by night’ knows that [even with] the blossoming of the Internet, grass roots is still a thing that entails necessary everythings. The rules of it will always trump all things coming after it.

Realize that “networking” was a real and true grass roots thing and happening that entailed all its steps long before ‘Internetworking’ came along. Think true (grassroots) networking while Internetworking.’ It’s where solidarity begins and sticks.

Many of us are actually more real-business/real-life, socially retarded than we think we are not. To the not-so shrewd, keen and untrained eye, the camouflage of social media and its ability to be used as a shield in front of us (online and in person) affords us to hide behind that fact. All this is still pretty new to us all and we’re still playing with it, but as (major) brands aren’t seeing actual returns on their investments-they are falling back and entrepreneurs are approaching ‘pitching’ them for work in exchange for little to nothing or mere social show.

Over actual/grassroots ‘networking,’ the concentration and priority is there-on that. As a result, ‘networking’ power visibly ONLY lends itself to social media with NO ‘out there,’ REAL, off social media power. Entrepreneur ‘brands’ are going to be forced to rethink ways we connect to make real money and real connections. 

As well, far too many ‘millennials’ and many of us in the social media age haven’t quite figured out how to juggle being ‘human’ and hide behind words online (cryptic or otherwise) vs. being about the business and networking-so we just do a great job and calling ourselves ‘engaging’ with our audience to cover up what we should be doing, can’t do or are not doing–in the name of true networking.

Off bat, you can tell a person, ‘brand’ or ‘business’ on social media that knows nothing about or even has it in them to do true networking versus silly social media Internetworking’ tactics that really don’t work. When we do it everyday, it’s hard to actually see there’s no real ‘networking’ going on.

“Millennials and those of us active on social media are slowing becoming magicians of smoke and mirrors perception vs. actual business people networking: Fooling our audiences into thinking our photo ops, retweets and superficial exchanges online are our connections when behind the scenes-not so much. That’s why we spend so much time online than we truthfully do actually networking and taking care of real business.”   

.  21. How Networking Can Help Your Small Business Grow 





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24. How to Build a Thriving Startup Ecosystem Anywhere

25. Some Small Indie Shops Are Tossing Out Time Sheets. Will the Movement Catch On?

26. Some Small Indie Shops Are Tossing Out Time Sheets. Will the Movement Catch On?

27. How Mobile Is Redefining the Path to Purchase

28. Ikea Says the American Dream Is About More Than Just Buying Stuff

29. Google brings store visits to Google Display Network, debuts cross-device retargeting

30. Google Wants to Make Mobile, Video and Programmatic ‘Revolutions’ Blasé by 2020 

31. Google’s 4 New Advertising Moves Collectively Take Direct Aim at TV Budgets

32. Apple voted ‘coolest’ brand for fifth year in a row despite competition from new challengers like Airbnb and GoPro

33. In an Ad Blocking Battle, Whose Side Is Google On?

34. Beer Wars Heat Up as Miller Lite Calls Out Bud Light in Ads

35. 10 Reasons Why Your E-Commerce SEO Campaign is Failing

36. Bin Laden Killed: Coverage Plans for Monday, Networks Expand Evening Newscasts to One Hour

37. Mastering Online Marketing in Easy Steps

38. How to Get People to Actually Listen to You

39. 8 Must-Have Elements on Landing Page for Lead Generation

40. Wenner Sells 49% of Rolling Stone to Singapore’s BandLab 

41. Sun Tzu and the Art of B2B Sales

42. What if *we* are the social media platforms?

43. Google Wants to Make Mobile, Video and Programmatic ‘Revolutions’ Blasé by 2020 

44. At Advertising Week, Industry Chases Inclusion

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47. How to Customize Your Videos for Popular Social Networks